The Web Design was developed specifically for the online store that delivers food. The aim of the project was to develop a convenient and attractive landing page appropriate to the target audience. A redesign of the current site was originally planned, but after the audit it was decided to create a new site, because the old one did not inspire confidence, was not informative and was frankly gathered in haste. Therefore, the task was set to assemble a strict and understandable interface with a working solution to attract new residents. A portrait of Central Asia was made with their pains, fears of objections, an individual structure was developed for it A thorough analysis of more than 10 competitors was carried out, during which a key difference was identified